Right now, as I'm writing this, I'm watching alerts pop up on my screen. They are telling me that a potential client is actually opening and clicking on links in the email I just sent her. I love not needing to wonder if my emails get opened and if my clip links get clicked on.
How am I spying on my clients...or anyone else I send an email to? I installed the free app Sidekick by Hubspot into my browser. It sends me alerts when people open my emails, tells me how many times they open the email and what links in the email get clicked.
This is incredibly useful because I can see what email subjects work to peak a potential client's interest, what clip links attract the most clicks, etc.
Start using this puppy right now. You'll be glad you did.
P.S. I don't get anything for telling you about this app.